Soapbox

Soapbox is a collection of the latest articles from our blogs. FWM News covers all the latest company news from client work, staff news and anything else we feel is worth talking about. Digital Bytes is all about what’s happening in the world of digital, with short and to-the-point articles. Our Industry Blog delves deeper into digital marketing industry issues, offering thoughtful opinions and best practice from our expert digital team. Leave a comment or get in touch via social media, we’d love to hear from you!



Strategy, Skills and Practice for Big Data Transformation Projects


Big Data is one of the most discussed topics in the world of marketing, but how can businesses go through the transformation to making data-led strategical decisions? Read on to find out...

Mobile for ecommerce brands: what are the benefits?


Providing a flawless mobile experience has no longer become an option, it has become a necessity; e-commerce brands need to place mobile at the forefront of their digital strategies in 2015.

Get your Zombie App to the Land of the Living


With the increasing growth within the app market, how do you ensure your app doesn't get left behind and become a Zombie app? Find out about App Store Optimisation.

Why You Can’t Afford To Miss Mobile World Congress in Barcelona


Mobile World Congress takes place in Barcelona next week and it's an event not to be missed. If you need to convince your company why they need to attend, here are a few reasons...

How to create content with consumer science in mind


What are the mental triggers that drive actions and lead to purchase? Learn more about how to utilise content marketing with consumer psychology. Find out all about it here...

6 Ways to Improve the User Experience on Your Website


FWM's latest blog post offers 6 Ways to Improve the User Experience on Your Website to improve conversion rates and make the most of your website.

Social Takes On YouTube for Video Supremacy


Facebook and Twitter have both launched native video, but can they really take on video giant YouTube? What do marketers need to know? Find out on our blog...

7 Content Marketing Myths Uncovered


Content Marketing can be an extremely powerful sales and marketing tool, so here we uncover some of the most popular myths. Click to read more.

New Year Resolution: Set up Google Places and Google+ Local for Your Business


This year, make one of your New Year resolutions to increase the visibility of your business online through Google Places and Google+ Local for your business.

How does colour affect consumer behaviour?


Colour can have a strong influence on consumer behaviour. This article explores the use of colour in e-commerce websites. Read on to find out more...