Soapbox

Soapbox is a collection of the latest articles from our blogs. FWM News covers all the latest company news from client work, staff news and anything else we feel is worth talking about. Digital Bytes is all about what’s happening in the world of digital, with short and to-the-point articles. Our Industry Blog delves deeper into digital marketing industry issues, offering thoughtful opinions and best practice from our expert digital team. Leave a comment or get in touch via social media, we’d love to hear from you!



7 Content Marketing Myths Uncovered


Content Marketing can be an extremely powerful sales and marketing tool, so here we uncover some of the most popular myths. Click to read more.

New Year Resolution: Set up Google Places and Google+ Local for Your Business


This year, make one of your New Year resolutions to increase the visibility of your business online through Google Places and Google+ Local for your business.

How does colour affect consumer behaviour?


Colour can have a strong influence on consumer behaviour. This article explores the use of colour in e-commerce websites. Read on to find out more...

5 Reasons to Use Outbrain in 2015


If you haven’t heard of Outbrain yet, here’s what you need to know. It's a “content discovery platform” that helped us to drive more engaged traffic to our website. Read on to find out how.

FWM’s Top 10 Digital Trends for 2015


We share our final list of Top 10 Digital Trends for 2015 in this Slideshare presentation. Do you agree with our predictions?

FWM’s Top 10 Digital Trends for 2015 #1: Automatic for the People


Effective use of business intelligence and data analysis will allow for more appropriate marketing automation in 2015. Read more about it in our final trend.

FWM’s Top 10 Digital Trends for 2015 #2: How to Write Right


The Content and Social Media landscape is set to change in 2015, so this trend looks at how the two elements will work together. Read more...

FWM’s Top 10 Digital Trends for 2015 #3: The Personal Touch


Marketers have a vast amount of opportunities to offer a personalised customer experience both online and offline. Read more about this trend...

FWM’s Top 10 Digital Trends for 2015 #4: Telling Tales


As brands battle for consumer affection in digital, storytelling is becoming increasingly important, and will continue throughout 2015. Read more...

FWM’s Top 10 Digital Trends for 2015 #5: Open For Business


Changes at Microsoft have brought on a shift in the world of technical development and much more. This trend focuses on what will be important in 2015 in the field of technical development.