Kopparberg readies £4m marketing campaign
Kopparberg is teaming up with music platforms Spotify and Last.fm and launching its “biggest” ever advertising campaign.
Kopparberg is teaming up with music platforms Spotify and Last.fm and launching its “biggest” ever advertising campaign.
Carlsberg launch a star-studded patriotic TV ad campaign to promote its sponsorship of the UEFA Euro 2012 Football Championship.
Glenfiddich will broadcast the world’s highest-ever whisky tasting – from Mount Everest base camp.
Red Stripe create video featuring work from Scottish artist, Spaceboy – a collaboration as part of its ‘Make with a Red Stripe’ campaign.
Caffrey’s is to launch a series of exclusive radio shows via online music platform, Spotify.
Diageo has issued an “unreserved apology” to BrewDog after allegations that it vetoed an award the independent brewer was set to win.
Foster’s launch “Good Call Centre” where people can send their friends video messages from the characters from its ‘Good Call’ campaign.
Havana Club will launch pop-up ‘Mojito Embassy’ bars in cities across the world in a bid to attract new consumers to the cocktail category.
For the first time, fans will be able to engage via the second-screen and social media in a coordinated campaign from FA Cup sponsor Budweiser in partnership with the Football Association.
BrewDog calls for the public to hand in ‘crap’ cans of lager to be replaced with quality craft beer as seventh bar opens.